At a time where Coronavirus has affected every business, industry and geography, Facebook innovates by launching a new and highly-anticipated eCommerce solution: Facebook and Instagram Shops. Imagine these shops as being a simple version of an online store that lives inside the apps of the...
Given the importance of social media in everyone’s life, marketers need to be aware of all upcoming trends to stay one step ahead of the competition. Here are 5 trends to get you thinking about how you can adapt them into the 2020 digital marketing...
Did you know that one-third of Instagram stories come from businesses? Restaurants, retail and toy shops, gyms and even medical professionals are utilizing Instagram’s Stories feature to spread the word about their products and services. To help you master your Instagram Story strategy, let’s take a...
More than half a billion people use Instagram every day and a third of the stories with the most views are posted by brands. Numbers speak for themselves - Instagram is the social media platform where people engage the most, so make it a central...
Hashtags were first used on Twitter, however its use has gradually spread to Facebook, Instagram, LinkedIn, Pinterest and other social media platforms. Anyone wanting to share/make known content on a relevant topic can add the sign of the hashtag to their message, making the hashtag...
The social media platforms that are on the radar for many brands are - without a doubt - Facebook and Instagram. Both platforms offer a huge opportunity for business to connect with customers and with features like Stories, they are slowly changing the face of...
The number of companies that are using Instagram is increasing day by day to the point there are now over 25 million companies that are using Instagram as part of their digital marketing strategy. Instagram is the third most popular social network worldwide, with nearly...
We all know, more or less, the most popular influencers of our time! Today, we present to you the Top Social Media Influencers of 2018! You may have never heard of them before but the influence they have on their audience is remarkable! They are...
User-generated content and global campaigns that prove its success! In our last article, we have analyzed how significant is for companies to give emphasis on user generated content! Today we are giving you a follow-up on this topic! We will be elaborating on how companies can encourage...
Instagram never stops to amaze us! That’s a fact. The “videocall” option has made its appearance in the past few days and from now on we can talk to friends not only by messages but through a video as well! Something even better has arrived...