There’s no denying that TikTok increased in popularity, especially during the pandemic. That’s because people consumed vast amounts of media to keep themselves entertained whilst staying safe indoors. TikTok is more popular than ever before, and the timing of Reels’ launch comes as no surprise. Instagram’s...
There is a lot that goes into the effort of building a well-executed email. If you regularly send email campaigns and newsletters and are looking for ways to improve email deliverability, we have narrowed down a list of best practices. Experiment with different campaign elements to...
The trend towards mobile marketing shows no signs of slowing as mobile users spend more and more time on their smartphones. Recent statistics show that the average person spends around three hours per day on their phone, which makes mobile marketing extremely important. It’s therefore...
At a time where Coronavirus has affected every business, industry and geography, Facebook innovates by launching a new and highly-anticipated eCommerce solution: Facebook and Instagram Shops. Imagine these shops as being a simple version of an online store that lives inside the apps of the...
Lead generation still remains one of the top 5 challenges marketers face today. Businesses cannot survive or thrive by focusing on their existing customers so they are always on the look for new customers. There are plenty of ways to tap into new audiences and...
Two marketing tactics that are so similar yet so different! These two concepts share a common goal and that is to help you bring visitors, who have previously expressed interest in your brand, back to your website to complete the desired action. In the eCommerce world,...
Working from your kitchen table, distractions, technical issues, lack of in-person meetings are all part of working from home. Following the government’s advice on social distancing, the Clickhouse Media team is sharing their tips and tricks for staying productive and keeping their sanity whilst working...
Social media has changed how businesses and consumers communicate. Recent statistics show that 4 in 5 consumers use social media platforms to engage with brands which means that the need to create effective, long-lasting and valuable relationships between brands and target audience remains essential. Here are...
Focused on creating content to attract and retain customers, inbound marketing is the perfect strategy for promoting your business in the online world. Think of inbound marketing like dating and what you do to make them interested in you - i.e. your outfit, the topic...
You have a website that looks good but isn’t generating enough traffic and you are wondering why this is happening. No matter whether your website is new or it’s been up for a while, you may have never thought of the easy things you can...
Content is simply a blog post, right? Well, no. That’s one of the biggest misconceptions about content marketing. Sure, blogging is great, but it’s not the only format to attract potential customers. Videos, infographics, social media posts, case studies, eBooks, whitepapers and podcasts are also...
Today’s digital marketers are juggling too many marketing tasks. At any given B2B or B2C organisation, there are needs for social media marketing, copywriting, lead generation, email marketing, SEO, branding, design and advertising campaigns. And it doesn’t stop there… The majority of those tasks are...