Facebook or Instagram? What channel should your brand be on and why?
What’s the percentage of internet users using each social network, what they prefer seeing and what makes a greater impression on them...
What’s the percentage of internet users using each social network, what they prefer seeing and what makes a greater impression on them...
During an era where it is made evident that Instagram has an up growth at a personal level, most companies still keep Facebook on the social media throne since they consider it as their most valuable tool for promoting their firm and content. Buffer, in collaboration...
Are there any secrets so that you can manage to increase your Instagram followers and become a successful influencer as well? Of course, there are! And as promised, we are here to reveal them to you! This requires discipline, planning and above all dedication. Are you...
You might hear this word frequently and on a daily basis! But what is an influencer after all? Social Media Influencer Marketing has evolved into the newest trend of the time due to the development of Social Media Marketing and Digital Marketing. It is basically the...
Your website only reaches its potential when its content is SEO-friendly. In a nutshell, SEO is a method of enhancing the effectiveness of your website content to be ranked higher on search engines, attract more attention and thus, get more traffic. But writing SEO enhanced...
Welcome to the State of Video Marketing! Video is here, and it’s here to dominate another year. According to a HubSpot research, video is the most memorable type of content (43%) in comparison to text (18%) and images (36%). Video usage is still on the rise with businesses...
Likes that don’t successfully convert into leads for your business are pretty much useless. If, for example, your Facebook page has a high volume of followers without generating pure interest, traffic and leads, you really don't have much to brag about. On the other hand, you...
No matter the size of your business, one thing is clear; social media has, beyond any doubt, become an essential part of your online marketing efforts. However, corporate presence on social media is still relatively young and even international brands with entire social media teams struggle...
There used to be a time when search intent and organic traffic was more than enough to get you the results you were aiming for. However, more and more marketers begin to realize how organic reach for social media content is declining, across pretty much...
According to recent studies, over 80% of marketers consider engagement as one the top three metrics for evaluating social media success. Given that interactive content effectively engages your audience, investing in creating engaging content on Social Media is more than necessary. Adopting a great and consistent...