The social media platforms that are on the radar for many brands are - without a doubt - Facebook and Instagram. Both platforms offer a huge opportunity for business to connect with customers and with features like Stories, they are slowly changing the face of...
According to the latest stats, Social media is used as much as search engines as a tool for reaching your target audience. The number of people who view your content (Facebook Page and Posts) without paid distribution constitutes what marketers name as organic reach. Reach coming...
2019 is here and long gone are the days where you could post content just to build your personal brand. The always-online audiences of today seek opportunities for engagement, participation, involvement and co-production. Therefore, if you want your digital marketing efforts to yield results, remain...
2018… what a year! It’s hard to believe that 2019 is already here so as we gear up for another exciting year at Clickhouse Media, we wanted to take a moment to reflect on the major marketing mistakes we have seen and opportunities 2018 brought....
The end of 2018 found us thinking about 2019 and the B2B marketing trends that will emerge in the year ahead. Let’s take a closer look to 2019 trends, predictions and new opportunities. B2B marketing trends for 2019: 1. Create a unified view of customers Businesses are...
When you think of LinkedIn Company Pages, posts promoting a company’s blog and salesy content come to mind. Well, not anymore! On November 13th, LinkedIn announced LinkedIn Pages - the next generation of Company Pages - which means new format, new interactive features, easier navigation...
The number of companies that are using Instagram is increasing day by day to the point there are now over 25 million companies that are using Instagram as part of their digital marketing strategy. Instagram is the third most popular social network worldwide, with nearly...
Fact or myth? Myth or fact? Sometimes it’s hard to distinguish what’s true and what’s not so in this blog we decided to present and explain in detail four of the most common digital marketing myths that could potentially be hampering your success and present...
We are all witnesses of how the ways we get our message out and communicate with consumers have changed over the last decade. It’s time to make some space for the new 4Ps of digital, without though abandoning the old 4Ps we all know about; price,...
A quick research on how to grow your business online, might return more results related to B2C marketing methods than B2B. Even though the key principles are the same for both methods, the major difference is that B2B takes a lot more time than B2C...
